Our Identity
POV journey
POV is an independent full service marketing research agency established in 2015
POV started its operate from Egypt, conducts research in Egypt and we are expanding our services now to the MENA region
POV has its field partners in North Africa, Sub-Saharan Africa, Middle East, South Asia and South East Asia 
Satisfaction
How we do it
We are sincerely committed to satisfaction of our clients by providing them with uncompromising quality, superior level of consulting services and innovative approaches, through the use and analysis of actionable market intelligence
Partnership
Who we Are
POV strives to be a leading market research firm that clients rely on for all their market research needs and build a lasting partnership with them
What We Offer
Innovation
To develop unique research methods based on advanced technologies and offer speed, flexibility and cost-effectiveness to our clients.
Reliability
We will never compromise in terms of data quality.
Consultancy
We guarantee the highest level of consulting services and provide reporting & deliverables focused on actionable consumer market insights and strategic business growth.
Trust
We will never give promise we cannot fulfill.